BASF: Spring Promotion

The BASF Spring Promotion starts on April 1, making it an ideal time to stock up on trusted termite control solutions while taking advantage of valuable savings. The entire BASF termite control portfolio is on sale, led by the proven Termidor brand family with headliner Termidor HE High‑Efficiency Termiticide, which is designed to support efficient applications while leveraging the brand’s genuine transfer effect.

When termites contact soil treated with a Termidor solution, they unknowingly acquire a lethal dose and spread it to other members of the colony through normal social behavior. The “less means more” approach is a defining characteristic of Termidor HE, which is designed to help reduce water usage per linear foot, minimize the number of drill holes needed for slab treatments, and decrease trenching during exterior applications.

If termite baiting is the preferred treatment, Trelona ATBS Annual Bait Stations and Advance Termite Bait Stations are also included in the Spring Promotion. Termite baiting plays an important role in comprehensive termite management, particularly for ongoing colony suppression and long‑term monitoring. In addition to these popular termite solutions, the Spring Promotion includes select BASF General Insecticide (GIC) products recognized for their performance and reliability. The promotion runs through April 30, 2026.

About BASF

BASF Corp., headquartered in Florham Park, N.J., is the North American affiliate of BASF SE, Ludwigshafen, Germany. BASF has approximately 16,000 employees in North America and had sales of $25.7 billion in 2022.

BASF creates chemistry for a sustainable future by combining economic success with environmental protection and social responsibility. More than 110,000 employees in the BASF Group contribute to the success of its customers in nearly all sectors and almost every country in the world. BASF’s portfolio is organized into six segments: Chemicals, Materials, Industrial Solutions, Surface Technologies, Nutrition & Care and Agricultural Solutions.

Pestcontrol.basf.us/campaigns/springpromo.html

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Sacramento CA

Syngenta: 2026 PestPartners 365 Program

IMAGE: SYNGENTA

No pump, no hassle and no paperwork! The Demand CS insecticide 10-gallon drum simplifies pest control applications and storage, and can automatically make you a member of the 2026 PestPartners 365 Program — with no forms required.

Demand CS can help reduce callbacks by controlling more than 30 pests, including mosquitoes, cockroaches and ants, for up to 90 days. Containing 40 quarts for up to 6,400 finished gallons of solution, the drum is easy to stack and store, and includes a built-in impeller to help streamline the mixing process.

Purchase the Demand CS 10-gallon drum, or any combination of Syngenta products that generate at least $200 in base rebates, by April 30, 2026, to lock in your PestPartners 365 rebate level. The higher your level, the greater your rebate multiplier grows — meaning bigger rebates for you and your business.  Don’t miss your chance to earn yearlong rebates by April 30! Find more easy ways to become a member and maximize your savings at PestPartners365.com.  

About Syngenta PPM

Based in Greensboro, N.C., the U.S. Syngenta Professional Pest Management division is part of Syngenta Group, a worldwide manufacturer headquartered in Switzerland. Among its many initiatives, Syngenta actively partners with conservation groups around the world to maintain natural environments and eradicate pests that threaten native species. As a developer of innovative pest control products, Syngenta works with conservationists to provide solutions to aid wildlife recovery efforts that help communities boost nature-based tourism and fuel economic growth.

In November, Syngenta marked the 25th anniversary of its founding in 2000 by the merger of Novartis Agribusiness and Zeneca Agrochemical. This milestone caps a quarter-century of innovation built on a legacy extending back more than 250 years to the founding of the Swiss chemical company Geigy in 1758. Today, Syngenta Crop Protection includes a line-up of approximately 37 seed treatments, 54 herbicides, 44 fungicides, 21 insecticides and counting.

PestPartners365.com

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Sacramento CA

Pest Posse TV to host M&A-focused live stream

Are you considering selling your business? Pest Posse TV is set to host Stuart Aust and Chris Aust of The Aust Group to discuss the current state of Mergers and Acquisitions (M&A) and how to prepare your company for a successful exit. The live stream will take place on April 6, 2026, at 11 a.m. Eastern.

The live stream will take place on April 6, 2026, at 11 a.m. Eastern. IMAGE: PEST POSSE TV

In this live stream, the Aust’s will discuss:

• Market trends: Why the pest control industry is so strong right now and how long high valuations might last.
• The rise of private equity (PE): How many PE firms are active in our industry and why they are so interested in Pest Management.
• What buyers want: The key metrics and data points purchasers look for in a well-run business.
• Owner insights: Typical ages of owners looking to exit and why so many are choosing to sell today.
• Preparation: The benefits of selling to PE and why getting a valuation is vital before going to market.

How to join

Follow this link, enter your email and full name to register and monitor your inbox for reminders.

About The Aust Group

The Aust Group is a premier M&A firm dedicated to the pest control industry, helping owners achieve the best possible outcomes through expert guidance and experience.

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Sacramento CA

J.F. Oakes: Pro-Pest Silverfish Trap

IMAGE: J.F. OAKES

J.F. Oakes’ Pro-Pest Silverfish trap includes a highly effective, specially formulated, individually packaged, exclusive attractant that is appealing to both common silverfish (Lepisma saccharinum) and grey or long-tailed silverfish (Ctenolepisma longicaudatum).

The Pro-Pest Silverfish trap is available as two traps per sheet, allowing flexibility of having two smaller traps (each at 4.5 x 3.75 x 0.75 inch) or one larger trap (9 x 3.75 x 0.75 inch).

Pro-Pest Silverfish traps are manufactured with heavy-duty cardboard, a printed black interior and double-sided tape for easy placement.

Easy-to-follow directions and a tracking chart are printed on the bottom of each trap. Pro-Pest Silverfish traps are discreet and easily placed to pinpoint silverfish infestations.

Contact your local distributor for pricing and availability, or contact J. F. Oakes at 800-844-9296 or sales@jfoakes.com.

About J.F. Oakes Sales & Marketing

As a salesman of termite and rodent control products for a major chemical manufacturer for 26 years, Jim Oakes worked closely with both industry distributors and pest control companies all over the southeastern U.S. Recognizing a need for product lines specifically designed for the pest control industry, Oakes founded J.F. Oakes Sales & Marketing in May 1989.

With his experience and knowledge of termites and treatments, the first lines Oakes introduced were drill bits and spray hoses. Sheffield Masonry Drill Bits were designed with an emphasis on using quality European steel for durability and a full selection of shanks, diameters and lengths commonly used by pest control companies. Chemtrol, now known as Chemoak, was designed with consideration to chemical resistance, safety factors, working pressures, flexibility and ease of use.

Nearly four decades later, the product lines of J.F.Oakes Sales & Marketing include not only equipment, but encompass a wide range of products, including:

• Advantage Flying Insect and Yellow Jacket Traps
• Pro-Pest Professional Lures for Rodents and Nuisance Wildlife
• XLure Pheromone Monitoring Traps
• Pro-Pest and Safestore brands
• Pro-Pest Pantry & Clothes Moth Traps
• Pro-Pest Crawling Insect Traps

J.F.Oakes Sales & Marketing sells its products through distributors in the U.S., Canada and internationally.

JFOakes.com

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Sacramento CA

Start-up journeys: Why free marketing is infectious

I recently rewatched the 2013 Brad Pitt horror movie World War Z, and I’m always amazed at how quickly the virus spreads from person to person but skips over people who are sick, diseased or dying. The virus seems to know that these victims can’t help it spread.

Slow-growing companies often have marketing plans in place that are a lot like the infirm. Your promotions are dead or without traction, so your message isn’t being spread by your “zombies.” To grow your company at a ravenous rate, you need a marketing plan that prioritizes movement and connection.

Key takeaways

• Focus on relationships: For start-ups, personal connections and handshakes remain the most effective and cost-efficient ways to grow a customer base.
• Utilize low-cost channels: Leverage local Chambers of Commerce, Facebook business groups and community trade shows to increase your “sales force” for free.
• Avoid premature SEO spending: Companies with less than $1 million in revenue should avoid expensive ad campaigns and focus on local networking.
• Monetize your expertise: Offering coaching or advice to “maybe” customers can build trust and eventually convert them into recurring clients.

Fostering local relationships

Melisa Arnold, ACE, owner of Horizon Pest Solutions in New Cambria, Kan., recently spoke with me about free or almost-free marketing ideas to help grow her two-person operation. With projected sales of $300,000 this year, Arnold is looking for more growth, and she’s finding it through the power of “infectious” networking.

In this era of search engine optimization (SEO) and door-knocking, many start-ups are forgetting the most important part of growing their business: relationships. Handing out business cards and shaking hands is still the most effective way to spread your message. It costs almost zero dollars and, in my experience, the relationships you build are much stronger than those built door-to-door.

Pete’s favorite free marketing tactics

Networking can consist of many categories, but here are some of my favorite ways to build a presence without a massive budget:

• Professional referrals: Hand out cards to Realtors, home inspectors and real estate lawyers.
• Community involvement: Partner with local chambers of commerce and join networking groups to passively increase your sales force.
• Digital reciprocity: Share Facebook posts that promote other local businesses—which, in return, encourages them to promote your company.
• Face-to-face events: Participate in home and garden shows, trade shows and vendor appreciation days.
• Social proof: Publicize referrals from happy customers to build immediate trust.

The risk of expensive SEO

Small companies should stay away from expensive SEO marketing as if they were bloodsuckers from 2009’s Zombieland. There are many dollar-eating SEO companies and picking the wrong one can be extremely costly.

My rule of thumb is: if you have less than $1 million in revenue, don’t spend money on expensive ad campaigns. Instead, shake hands, kiss babies and like people’s posts on Facebook.

Illustration: Overearth/iStock / Getty Images Plus/Getty Images

Making the strategy work

Arnold has grown her business through triannual services and termite treatments, but she has done an especially great job at growing commercial accounts via her past work history in the grain industry. By building strong relationships with local elevators, she is currently signing up four more accounts for a total of 26 locations.

She has also taken an unusual approach by reaching out to “maybe” customers—people who didn’t buy services after the initial phone call. She teaches them how to do smaller jobs and what products to use. So far, she has convinced nearly a dozen clients to pay for her expertise and coaching. She has even flipped a handful of them into recurring clients after they failed at eliminating the problem on their own.

Conclusion: Spreading the message

Like the movie 28 Days Later, the goal is to “infect” your local area with your company’s great products and services. You don’t need a massive ad spend to make an impact; you just need to be active in your community. As a cowbell-seeking Christopher Walken might say, “I have a fever! And the only prescription is more Horizon Pest Solutions!”

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Sacramento CA

Zoëcon: Mosquito Control Products

IMAGE: ZOËCON PROFESSIONAL PRODUCTS

Targeting both adult mosquitoes and mosquito larvae sets the stage for a complete mosquito management program:

• Altosid larvicide products stop mosquitoes before they ever take flight and are available in multiple formulations to suit any application.
• Altosid Briquets (PCO Pack) and Altosid Pro-G granules offer easy, targeted placement in standing water.
• Altosid Liquid Larvicide Mosquito Growth Regulator treats larger bodies of water with precision.
• For perimeter protection, Precor Outdoor F-T-M delivers long-lasting control against adult mosquitoes, rounding out a powerful, comprehensive management program.

About Zoëcon Professional Products

Central Life Sciences’ Zoëcon Professional Products offer insect growth regulators, adulticides and other pest management solutions to control bed bugs, cockroaches, fleas, flies, ants and other pests in both residential and commercial markets.

According to CLS’ online history, Zoëcon was founded by Dr. Carl Djerassi, where his team was able to commercially produce a group of molecules called insect growth regulators (IGRs) which revolutionized insect control by introducing a method that interferes with the development and reproduction of insects. Beginning with methoprene, and the later discovery of hydroprene and kinoprene, these compounds became the building blocks of the comprehensive Zoëconportfolio of insect control solutions.

About Central Life Sciences

Central Life Sciences products are a part of Central Garden & Pet Co. Central Life Sciences is dedicated to creating healthier environments and making life better for people, plants and companion animals around the world. As inventors of insect growth regulator technology more than 50 years ago, the founders of Central Life Sciences pioneered biorational pest control: using the insect’s chemistry as a means to reduce pest populations.

Zoecon.com

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Sacramento CA

LabelSDS.com: Two New Features

IMAGE: LABELSDS.COM

LabelSDS.com, an innovator and leader in digital label and safety data sheet (SDS) books, introduces both the Lock N Load Download Button and the Label and SDS Revision Indicator.

Lock N Load gives you access to your company’s labels and SDS when in remote areas with no cell service or Wi-Fi by letting you download your company’s labels and SDS onto your device with one click of a button.

The Label & SDS Revision Flashing Indicator visually notifies you of any updated labels and/or SDS in your list.  The Current Label and Current SDS Buttons will flash if there has been an update in the last 30 days. 

Visit LabelSDS.com or call 904-609-0123 for more information.

About LabelSDS.com

LabelSDS.com is a web-based program with more than 6,800 product labels and safety data sheets (SDS) specific to the pest and turf industries. You can create your own company digital label and SDS “book” with the products your company uses. All your employees can access, download, print, email and text your company’s labels and SDS from their computer, tablet or smartphone. Best of all, your company’s labels and SDSs update automatically whenever there is a revision. LabelSDS.com is designed to be an easy and affordable way to access and manage your company’s labels and SDS.

LabelSDS.com

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Sacramento CA